Challenge
The Johnson Service Company needed to better communicate its position as a leading edge manufacturer of building control systems and products with an integrated approach to serving the building industry.
The Johnson Service Company needed to better communicate its position as a leading edge manufacturer of building control systems and products with an integrated approach to serving the building industry.
Kass Uehling recommended adopting the communicative name, Johnson Controls, and developed a contemporary wordmark that bridged the gap between old perceptions and the newer reality. We then developed the design system to carry it throughout all operations.